Be the business AI recommends.

See how you show up in Google and AI answers: one score, and a fix list ranked by the points each fix gives back.

Free, in under a minute · no account, no card

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Google Search ChatGPT Perplexity AI Overviews Gemini

Customers ask ChatGPT who to hire.

It answers with a short list, not a page of links. Speak Local asks ChatGPT, Perplexity and Gemini the questions people in your area ask, then shows you who gets named, which sites the answers cite, and what to change to make the list.

See how it works →

Your Dashboard

The audit score, traffic, rankings, backlinks and AI answers for one business, each with its trend and one click from the detail.

The Overview screen in Speak Local for an example heating and air company: audit score, analytics, rankings, backlinks and AI answers
An example workspace for a fictional heating and air company.

How it works

  1. Scan

    The free scan reads up to 25 pages the way Googlebot, GPTBot, ClaudeBot and PerplexityBot do.

  2. Score

    32 checks across Local, SEO, AEO and GEO, weighted into one score out of 100.

  3. Fix

    Each issue says what to change and how many points it adds back, worst first.

  4. Monitor

    Rankings are re-checked daily and AI answers on the schedule you set. The next scan confirms each fix.

See how you compare with your competitors

Your site and up to five competitors, scored the same way on link authority, organic reach, search visibility, AI answers and site health. Adding competitors costs nothing extra.

Where there’s no data for a signal you’ll see a dash, not a zero, and scores within five points of each other count as level. How the standing is built →

Agencies can run it under their own brand.

Your name, logo, colors and domain, with unlimited client projects on one flat price. Your clients sign in at your address, not ours.

See the agency program →

Common questions

What do SEO, AEO, and GEO actually mean?
SEO (search engine optimization) is classic Google: rankings, technical health, and content. AEO (answer engine optimization) is winning the answer box: structured data, FAQs, and content formatted so engines can quote it. GEO (generative engine optimization) is being cited by AI assistants like ChatGPT, Perplexity, and Google AI Overviews. Speak Local measures all three, plus local signals like your Google Business Profile, reviews and citations, in one score.
How is Speak Local different from my rank tracker?
Rank trackers watch blue links. Speak Local also watches answers: whether AI assistants recommend your business, which sources they cite, and whether your site is even readable by AI crawlers. You still get the SEO basics, and they feed the same score, but the point is to be visible wherever your customers ask.
How is the Speak Local Score calculated?
Each pillar (Local, SEO, AEO and GEO) is scored 0–100 from its checks, then weighted into one number: Local 30%, SEO 25%, AEO 20%, GEO 25%. Every scan shows exactly which checks moved and why. Deep-dives: Local · SEO · AEO · GEO · AIO.
Do I need to install anything on my website?
No. Enter your domain and we scan from the outside, the way Google and AI crawlers see you. Connect more when you want to: Search Console (read-only, syncs daily), Google Business Profile so you can reply to reviews from here, and one script tag for AI referral traffic, heatmaps and session replay.