Search engines and AI assistants quote short passages from web pages. AEO is the work of giving them a clear answer to quote, with your name attached.
Answer engine optimization: structuring your site so search engines and AI assistants can quote you. That means schema that states your facts, FAQs that match real questions, and content written as direct answers. It wins featured snippets and feeds AI citations.
See also: Local SEO · SEO · GEO · AIO
Read: What is AEO? · AEO for local businesses
An answer engine scans your pages for passages it can extract. Content written as a question with a direct answer gets used, and brochure copy gets skipped.
Structured data states your hours, services and service area in a format search engines can’t misread. A business that spells this out beats one that leaves engines guessing.
It appears above every ranking. Once an engine can quote you cleanly, you compete to be the answer itself as well as on rank.
Every scan measures and scores these, sorts them by priority, and re-checks them on schedule. See the full platform for how the pillars combine.
Every check reports what it found, the evidence it found it in, and the pages it affects, so you can work straight from the fix list.
Key pages answer the question they are about warn
4 of 11 service pages open with an answer in the first 120 words. The rest open with a heading and a paragraph of preamble.
answer-shaped: 4/11 · median words before first answer: 96
Lead with the answer, then support it. Put a direct one or two sentence answer immediately under the H1, then the detail beneath it. Engines quote the first passage that answers the question.
/services/roof-replacement /services/gutter-repair /services/siding +4 more
Audit, score, fix and monitor how you show up in Google and in AI answers.