Speak Local
  • Platform
    How it worksWhat goes into your score Local SEOMaps, reviews and your profile SEORankings and site health AEOSchema and quotable answers GEOAI crawlers and citations AIOGoogle’s AI Overviews
  • Who we serve
    Home servicesPlumbing, HVAC, roofing, electrical Medical & dentalClinics, dentists, specialists, therapists VeterinariansClinics and animal hospitals Real estateAgents, teams and brokerages DealershipsCars, motorcycles, powersports RestaurantsRestaurants, cafes, bars, breweries NonprofitsFood banks, shelters, charities Multi-locationFranchises, chains and groups Every industry →
  • Pricing
  • Agencies
  • Done for you
  • Blog
  • Sign in
  • Get started

Cookie Policy

Last updated: October 16, 2026

This page lists the cookies, and the other things stored in your browser, that speaklocal.com, the Speak Local app and the code our customers put on their own websites can set: what each is for and how long it lasts. How we use the data behind them is in the privacy policy.

Your choices

On speaklocal.com, use the cookie preferences control in the corner of any page to accept or reject analytics, and to change your mind later. Rejecting them doesn’t stop you using anything on the site. You can also clear cookies and site data in your browser’s settings at any time.

On speaklocal.com: always set

These are set whatever you choose. They remember that choice and the display settings you pick.

NameSet byWhat it’s forHow long
ug_consentUserGuardYour choices in the cookie banner, so it doesn’t ask again on every visit1 year
ug_optoutUserGuardA request not to have your data sold or shared, if you make one1 year
ug_a11yUserGuardThe display settings you choose in the accessibility controls (stored in your browser, not a cookie)Until you clear it
ug_p:<page>UserGuardNotes which pages have been counted, so each page is counted once per visit (stored for this tab only)Until you close the tab

On speaklocal.com: analytics

These are set only after you accept analytics. Until then the consent tool stops Google Tag Manager and our own script from loading at all.

NameSet byWhat it’s forHow long
_gaGoogle AnalyticsTells one visitor from another, so visits are counted once, not page by pageUp to 2 years
_ga_6JYYBER9F6Google AnalyticsWhich visit each page view belongs toUp to 2 years
sl_uidSpeak LocalA random identifier that recognizes a returning visitor. Not set if your browser sends Do Not Track or Global Privacy Control1 year
sl_rec, sl_rid, sl_rtSpeak LocalWhether this visit is recorded, which recording it belongs to, and when it started (stored for this tab only)Until you close the tab
sl_fb:<site>Speak LocalWhether the feedback tool is open on this site (stored for this tab only)Until you close the tab
sl_ignoreSpeak LocalLeaves our own team’s visits out of the figures. Set only by a special link we use ourselves1 year

In the Speak Local app

The app at app.speaklocal.com, and the agency copies of it under other addresses, set only what they need to work. They set no analytics or advertising cookies, so there is nothing to accept.

NameSet byWhat it’s forHow long
sl_sessionSpeak LocalKeeps you signed in30 days
sl_csrfSpeak LocalProtects forms against requests forged by other sites24 hours
sl_orgSpeak LocalWhich of your organizations you have open1 year
sl_viewSpeak LocalWhether you see projects as a grid or a list1 year
sl_rangeSpeak LocalThe date range you last chose180 days
sl_srcSpeak LocalThat you signed up from a free scan report24 hours
sl_gsuSpeak LocalThe name and email Google gave us, to fill in the sign-up form10 minutes
sl_goog, sl_gsc, sl_ga4, sl_gbpSpeak LocalChecks that a Google sign-in or connection you started comes back to you10 minutes
sl_sb, sl_themeSpeak LocalWhether the sidebar is collapsed, and light or dark mode (stored in your browser, not a cookie)Until you clear it
sl_rp_sound, sl_rp_skipSpeak LocalYour sound and skip settings in the recording player (stored in your browser)Until you clear it
sl_marks_<id>Speak LocalNotes on a recording you haven’t saved yet (stored for this tab only)Until you close the tab

On our customers’ websites

Customers who put our code on their own websites can set the following, on their own domain. The website’s owner decides whether to use them, and must get any consent its visitors’ laws require before they are set.

NameSet byWhat it’s forHow long
sl_uidAnalytics scriptA random identifier that recognizes a returning visitor. Not set if the browser sends Do Not Track or Global Privacy Control1 year
sl_ignoreAnalytics scriptLeaves the site owner’s own visits out of the figures, if they choose1 year
sl_rec, sl_rid, sl_rtAnalytics scriptWhether this visit is recorded, which recording it belongs to, and when it started, if the owner records visits (stored for this tab only)Until the tab closes
sl_fb:<site>Analytics scriptWhether the feedback tool is open on the site (stored for this tab only)Until the tab closes
sl_review:<site>Feedback toolThe review link you were sent, so the tool stays open as you move between pages (stored in the browser)Until you leave the review
sl_fb_meFeedback toolThe name and email you give it, so you don’t type them again (stored in the browser)Until you clear it
sl_fb_hi:<site>Feedback toolThat you closed the welcome note (stored in the browser)Until you clear it
slw-dismissedReview widgetThat you closed the widget (stored in the browser)Until you clear it

How this list is kept

It was checked on October 16, 2026 against our code and against a visit to this site that accepted nothing. That visit set no cookies at all, and neither Google Tag Manager nor our own analytics loaded. Cloudflare’s page-speed measurement runs on every page and sets no cookies. We check again when the site or the app changes what it stores.

Policies

  • Privacy Policy
  • Cookie Policy
  • Terms of Use
  • Accessibility Statement

On this page

  1. Your choices
  2. On speaklocal.com: always set
  3. On speaklocal.com: analytics
  4. In the Speak Local app
  5. On our customers’ websites
  6. How this list is kept

Questions about cookies: [email protected]

Speak Local

AI search visibility for local businesses. Audit, score, fix and monitor how you show up in Google and AI answers.

115 Oak Hill Dr, Oakland, ME 04963 (207) 949-5558

Platform

  • How it works
  • Local SEO
  • SEO
  • AEO
  • GEO
  • AIO

Who we serve

  • Home services
  • Medical & dental
  • Veterinarians
  • Real estate
  • Dealerships
  • Restaurants
  • Nonprofits
  • Multi-location

Product

  • Free scan
  • Pricing
  • For agencies
  • Done for you
  • Blog
  • Get started

Company

  • Contact
  • Privacy
  • Terms
  • Cookie Policy
  • Accessibility
© 2026 Speak Local. All rights reserved.