Proud Partners
Maximize Email Engagement
Leverage email marketing to connect with your audience, enhance your brand visibility, and achieve increased conversion rates.
Custom Design
We tailor your emails to match your brand’s unique style and voice, ensuring every message stands out in the inbox.
Automated Campaigns
Our strategy involves crafting automated sequences to nurture leads, welcome new subscribers, and engage customers at critical touchpoints.
Segmentation and Personalization
We’ll enhance open rates and conversions by delivering personalized content to segmented audience groups based on their preferences and behaviors.
A/B Testing
Our team analyzes your email performance through comprehensive A/B testing on subject lines, content, and send times for maximum impact.
Analytics and Reporting
Gain deep insights into your email campaigns’ performance with detailed analytics on open rates, click-through rates, and conversion metrics.
Compliance and Deliverability Optimization
We’ll make sure your emails reach the inbox by adhering to best practices in email compliance and deliverability standards.
Ryan Lovett
CEO & Founder
Michael Crawford
Director of Project Management
Austyn Goslee
Designer/Developer
Adam Shortsleeves
Developer
Sadie Works
Marketing Specialist
Frequently Asked Questions
Email marketing is a digital marketing strategy that involves sending emails to a targeted list of recipients with the goal of promoting products, services, or content. Benefits include direct engagement with your audience, high ROI, personalized messaging, and measurable results. It’s effective for building relationships, driving sales, and increasing customer retention.
We build email lists through a variety of methods, including website sign-up forms, lead magnets (free content offered in exchange for email addresses), social media campaigns, and during the checkout process for e-commerce sites. We focus on building a list of engaged subscribers who have opted in to receive communications from your business.
Yes, we specialize in designing email campaigns that resonate with your target audience. This includes creating visually appealing templates, writing compelling copy, and crafting personalized content that encourages opens and clicks. We ensure your emails are optimized for both desktop and mobile viewing.
The frequency of emails depends on your business goals, audience preferences, and the type of content being sent. A common approach is a weekly newsletter with occasional promotional emails. However, we’ll work with you to determine the optimal frequency based on your specific situation and subscriber engagement levels.
We employ best practices to maximize email deliverability and avoid spam filters. This includes using a reputable email marketing platform, maintaining a clean email list, obtaining explicit opt-in from subscribers, and avoiding spam trigger words in email content. We also monitor deliverability rates and make adjustments as needed.
Key metrics include open rates, click-through rates (CTR), conversion rates, bounce rates, and unsubscribe rates. We also look at ROI and overall engagement to assess the effectiveness of campaigns and identify areas for improvement.
Absolutely. Segmenting email lists allows for more personalized and effective marketing. We can segment lists based on various criteria, such as demographics, purchase history, engagement level, and subscriber preferences, to ensure the right messages reach the right audiences.
Yes, compliance with email marketing regulations is a top priority. We ensure all campaigns comply with GDPR, CAN-SPAM, and other relevant laws by implementing practices like clear opt-in procedures, providing easy unsubscribe options, and managing data securely.
We manage a variety of email campaigns, including promotional emails, newsletters, transactional emails, welcome series, re-engagement campaigns, and automated sequences tailored to specific actions or behaviors of subscribers.
The process begins with a consultation to understand your marketing goals, target audience, and current email practices. From there, we’ll develop a tailored email marketing strategy that fits your needs. Contact us to schedule your initial consultation and take the first step towards enhancing your email marketing efforts.
